A/E Online Courses >> Grant Writing / Non-Profit
« back to courses page

Nonprofits today need to be run like a business in many respects. You have competition, a need to generate income and a surplus, and staff need to be even more productive. Get the best training on revenue generation for nonprofits, and program evaluation for nonprofits, with our Certificate in NonProfit Administration. You will come away with the best information from instructors who train people in nonprofits.

Enhance your understanding of program evaluation within the nonprofit context. Find out how to improve your evaluation planning, data collection, data analysis and data use. Special attention will be paid to the real-world challenges that organizations may face when conducting evaluation, including staff time, costs and reporting evaluation results to funders. By the close of the course, you will have a complete program logic model and evaluation plan ready for implementation. Agenda Unit 1: Introduction to Nonprofit Evaluation & the Logic Model • What evaluation is and is not • Why evaluation is important to nonprofit organizations and why your funders are asking you for it • Planning for evaluation begins when you apply for the grant • Types of evaluation, and the approaches best suited to nonprofit programs • Planning tools for evaluation – introduction to the logic model • Crafting accurate, concise outcome statements Unit 2: Creating an Evaluation Plan • What an evaluation plan is and why you need one • Using outcomes from our logic model to create your evaluation plan • Setting priorities for your evaluation (navigating barriers based on budget, funder requirements, staff time and staff capacity) • Creating indicators for your outcomes • Defining benchmarks and targets where appropriate Unit 3: Collecting the Data • Taking stock of the data you already use • Making data collection systematic • Choosing and/or creating data collection tools – output information, surveys, interviews, focus groups Unit 4: Analysis, Reporting and Use – Putting it All Together • Appropriate analysis of the common data collection tools covered in Unit 3 • Common analysis mistakes and how to avoid them • Reporting to various stakeholders (funders, donors, Board of Directors and the community) • Using data for program improvement

Build revenue streams for your non-profit organization. They are essential not only to keep your doors open but also to expand your services. Discover how to increase revenue from your current activities. Develop strategies for building new ones. Know how to effectively set prices or fees. Understand the 20% that generates 80% of your revenue. These are basic concepts that will yield greater results. After taking this course you will have the knowledge to improve your revenue generation and generate a better surplus. Agenda Unit 1: Introduction to Revenue Generation • Setting and using revenue generation benchmarks • Determining annual objectives • How to best use this course information Unit 2: Understanding Your Audience • The benefits of knowing your audience better • What to ask your audience • How to get the best information • Collecting and using the best data • Where to find the new ideas Unit 3: Developing Programs and Services • The right questions for the best success • Natural life cycles of programs and services • Determining which ones to continue • Creating successful new programs and services Unit 4: Analyzing Programs and Services • Analyzing the past performance • Determining future productivity • Analysis tools • Simple analysis technique Unit 5: Setting the Right Price • How price affects attendance • Price breaks that determine the price to set • Setting the best price • Pricing strategies Unit 6: Marketing Effectively • Building your identify • Developing market segments • Determining who to market to Unit 7: Developing Promotions • Making promotions that work • Creating the best layouts • Making promotions that sell Unit 8: Distributing Promotions • Print, social media, and eMarketing techniques • Knowing what promotions work • The most effective promotion methods